About ONE

Built in Newport Beach.
Built differently.

Brand Story

ONE started the same way most things do — out of frustration.

Every electrolyte on the market was either loaded with sugar, packed with artificial dyes, or built around cheap ingredients dressed up with premium branding. The ones that looked clean weren't. The ones that worked tasted awful. And not a single one was thinking about the brain.

So we built our own.

ONE launched in 2026 out of Newport Beach, California — with one goal: a clean electrolyte formula that worked as hard as the people drinking it. No shortcuts. No filler ingredients. No marketing claims we couldn't back up.

We built around Magnesium L-Threonate — the only form of magnesium clinically shown to cross the blood-brain barrier — because we believed hydration should do more than just replace what sweat takes away. It should sharpen you. We sourced organic dried fruit for flavoring because real ingredients exist and there's no reason not to use them. We chose Himalayan mineral salt because trace minerals matter and stripped sodium doesn't cut it.

ONE is for people who read the label. Who ask why. Who hold what they put in their body to the same standard they hold everything else.

We're early. We're growing. And we're not cutting corners to get there faster.

"Performance starts with ingredients. We make the one thing you put in your water every day worth putting there."

Our Values

01

Transparency

Every ingredient listed. Every dose disclosed. No proprietary blends. No hidden fillers. If it's in the pack, it's on the label.

02

Quality

Magtein® magnesium. Organic fruit. Himalayan mineral salt. We use the best available form of every ingredient — not the cheapest.

03

Intentionality

ONE is currently one product, done right. We'd rather build one formula that earns your trust than ten that don't deserve it.

Newport Beach, CA

Made on the coast.
Built for everywhere.

ONE is designed in Newport Beach, manufactured in California, and tested in every gym, trail, and ocean we can find. We're a small team that ships small batches and answers our own emails.

If you have a question, a tough one, or just want to talk formula — we'd love to hear from you.

Get in touch →

Try ONE.

Try ONE →